Earlier this week, the Direct Selling Self-Regulatory Council (DS-SRC) opened its doors for business. Its objective is to provide independent, impartial, and comprehensive monitoring of direct selling companies on an industry-wide basis, address income misrepresentations (including unsubstantiated lifestyle claims) and false product claims by companies and salesforce members and enhance the reputation of direct selling. … Read More →
Direct selling, also known as Multi-Level Marketing (MLM), Network marketing, or Referral marketing, has become an extremely popular sales model across India in the last few decades. India is a major hub for most of the direct selling companies in the world and is going to be one of the biggest markets in the world as … Read More →
In India, the direct selling industry has registered a remarkable growth in the last few years, in the number of direct sellers involved in the business. This industry has provided self-employment and part-time income opportunities to more than 50 lakh people in the country in 2017, and companies like Amway, Tupperware, Oriflame, QNet, and … Read More →
A top official on Monday stressed upon the need for the companies in the Direct Selling business to set-up a more robust and sound consumer grievance redressal mechanism to gain consumer confidence. Speaking at the ‘5th Edition of DIRECT 2018’ organized by FICCI, Anil Bahuguna, Joint Secretary, Department of Consumer Affairs, Ministry of Consumer Affairs, … Read More →
THIRUVANANTHAPURAM: Stern action will be taken against direct selling and multi-level marketing firms indulging in cheating and corruption, Civil Supplies and Consumer Affairs Minister P Thilothaman said on Wednesday. The minister was speaking after releasing the guidelines for direct selling and multi-level marketing firms. The guidelines are aimed at protecting the rights of … Read More →
Is Multilevel Marketing legal? Multilevel Marketing (MLM) is legal. It is an absolutely stellar business model. It is not a scam. Of note, however, is the often repeated (by MLM people) but untrue “fact” that the MLM model is taught at Harvard Business School. MLM focuses on selling products or services. The organizations that … Read More →
Many people in India assume that MLM means scam but MLM is not a Scam. You should know the Law!
How to do MLM business – By MLM Expert Mr. Mohan. What are your views, do let us know in the comment section below!!
The mention of the word ‘MLM Business’ brings to the mind names such as Amway, QNet India, Oriflame, Avon, Herbalife, Forever Living Products, Tupperware, etc. People in India tend to associate these names with concepts such as a source of employment, additional income, and quality products. Thanks to these household names, the non-retail business model … Read More →
One of the greatest strengths of the network marketing profession is also one of its greatest weaknesses. We are referencing what is known as “ease of entry” – many people perceive it is easier to launch a network marketing company because it has the potential of spreading nationwide quicker than any other industry. While that … Read More →
The world without consumer is unrealistic. A consumer is not only a salient backer to the industrialists but also the very backbone of the financial structure of society. There are two different channels by which products and services are distributed to consumers. One is the traditional and the most practised channel which includes “Manufacturer – … Read More →